Distinguished tour operator in East Africa, serving an established customer base of international agencies.

East Africa
Business Services; Real Estate, Lodging & Leisure
Client Code: BN000047865
Turnover (Actual): $12,520,464
EBITDA (Actual): $1,065,941

Our client is a well-established tourism company in East Africa, renowned for its nearly three decades of delivering tailor-made safari experiences. The company boasts extensive operations across key East African regions, serving a diverse international clientele. With specialised expertise in safari planning, a fleet of custom-built vehicles, and a multilingual professional team, the company stands out for its personalised service and high industry credibility.

Key Aspects
  • Global Reach: Serves a diverse international clientele through a robust network of global travel agents.
  •  Extensive Operations: Offers a variety of safari experiences across Kenya, Tanzania, Uganda, Rwanda, and Zanzibar.
  • Customized Itineraries: Utilizes deep local knowledge to craft personalized safari experiences.
  •  Industry Credibility: Maintains key accreditations with KATO and TATO, enhancing trust and standards.
  • Specialized Fleet: Operates custom-built 4x4 safari vehicles designed for safety and optimal game viewing.
  • Personalized Service: Known for exceptional customer service, achieving high retention and repeat business.
  • Skilled Team: Employs multilingual professionals trained in wildlife, cultural heritage, and customer care.
  • Geographic expansion: Extend operations to new regions within Africa, such as Uganda and Rwanda.
  • Enhanced digital presence: Upgrade digital platforms and employ advanced marketing strategies.
  • Service diversification: Introduce adventure and cultural tours to meet niche market demands.
  • Strategic partnerships: Collaborate with global travel and conservation entities for marketing and referrals.
  • Targeting niche markets: Develop specialised tours for unique interests, including the expansion of meetings, incentives, conferences and exhibitions services.
  • Event travel services: Expand services for managing logistics related to weddings, corporate retreats and other large gatherings.
Current Markets
  • Primary markets: North America, Europe, South America, and Asia.
  • Customer demographics: Middle to high-income individuals and groups seeking premium, tailored travel experiences.Luxury safari goers: Exclusive and high-end safari experiences.
  •  Adventure and eco-tourists: Sustainable travel and active adventures.
  • Cultural enthusiasts: Tours focused on local cultures, history, and communities.